Our Story

Established in 2014, Marttini By Lana was founded from Lana’s strong business background, years of retail expertise, and passion for creating fashion that empowers women to feel confident, powerful, and effortlessly elevated.

After successfully running multiple businesses and spending over 15 years in the retail industry, Lana launched Marttini By Lana with a vision to curate bold, fashion-forward pieces for women who love style without compromise. Beginning as a brick-and-mortar boutique in Macquarie Shopping Centre, North Ryde, MBL quickly built a loyal customer base before evolving into the thriving online destination it is today.

Now, as both the brand and its customers evolve, Marttini By Lana is entering a new era.

Our rebrand reflects this transformation embracing a more timeless, elevated, and powerful direction while staying true to the confidence and femininity that built our foundation. We are focusing on refined, versatile pieces designed to become wardrobe staples: elevated essentials that pair effortlessly, transcend trends, and deliver premium quality.

With an expanding focus on exclusive in-house designs created by Lana herself, Marttini By Lana is redefining modern style through carefully crafted collections that blend sophistication, wearability, and statement-making energy.

This new chapter represents more than a rebrand it’s the evolution of a brand growing alongside the women who wear it.

Welcome to the reimagined Marttini By Lana:

Timeless. Elevated. Powerful